Am I alone in feeling increasingly uneasy about the growing jingoistic in-your-face celebrations following each medal success in the Olympics? Without wishing to detract from the efforts of dedicated individual sportsmen and teams, the absence of humility and magnanimity in victory from our media, led by guess who on the box, is becoming, quite frankly, somewhat embarrassing. We don't usually win so much, so often. It is something we're not used to and we are collectively in danger of being seen as bad sports by the rest of the sporting world. After all, it is clear that we have out-spent many rivals to get to this position and there is a valid debate looming about value. That is, is it fair and reasonable to spend an average of something in the ball park of £5m from Lottery funding for each medal when we have tens of thousands of children who have no access to sport and toddlers with no access to green space and simple swing parks?
Whatever the result of that debate, it is time everyone dialled the emotion back a bit. The Dianaisation of every event in this country is quite frankly, becoming tedious and dull. It is not the British way and we're not making any friends believing or acting otherwise.